by admin | Feb 26, 2016 | Beauty, Wellness & Health, Case studies
FENTY BEAUTY by RIHANNA CASE STUDY CHALLENGE As one of the most anticipated and successful launches in the past decade, Rihanna brought out her global makeup brand Fenty Beauty on September 8th 2017, in partnership with Kendo Brands. In Italy, the brand was launched...
by admin | Feb 26, 2016 | Beauty, Wellness & Health, Case studies
EISENBERG CASE STUDY CHALLENGE This French high-tech, luxury skincare brand wanted to significantly increase its brand awareness and visibility in Italy. Distributed exclusively through Sephora until 2018, the brand hired us in 2013 as a dedicated PR agency to enhance...
by admin | Feb 26, 2016 | Case studies, Fashion & Accessories
FURLA CASE STUDY Re-positioning the brand at the apex of “must-have” Italian accessories for both women and men CHALLENGE Established in 1927 by Aldo Furlanetto in Bologna, Furla celebrated its 90th anniversary with a foot firmly grounded in its heritage of...
by admin | Feb 26, 2016 | Art & Interiors, Case studies
Gucci Museo CASE STUDY CHALLENGE We were asked to raise awareness and create prominent visibility of the Gucci Museo – primarily through contemporary art exhibitions showcased at the museum – and ensure it becomes a ‘must-visit’ destination in Florence....
by admin | Feb 26, 2016 | Case studies, Fashion & Accessories
GUY LAROCHE CASE STUDY CHALLENGE We were hired in 2012 to relaunch the Guy Laroche brand and encourage reappraisal of this iconic French fashion house. OUR WORK We promoted the brand by capitalizing on Guy Laroche’s heritage, demonstrating how its modernity was...
by Insight Communications | Feb 26, 2016 | Art & Interiors, Case studies
HÄSTENS CASE STUDY CHALLENGE In 1852, Hästens, a Swedish family-owned entreprise, decided to take on the challenge of creating the world’s best sleep experience. Today, at its factory in Köping, Sweden, skillful craftsmen still practice the craft of bedmaking using...