by admin | Oct 28, 2022 | Beauty, Wellness & Health, Case studies
TECHNOGYM CASE STUDY CHALLENGE Technogym, known worldwide as “The Wellness Company,“ was founded in 1983 by the visionary entrepreneur Nerio Alessandri at the age of 22. A sports enthusiast who trained as an industrial designer, Alessandri designed and built his first...
by admin | Oct 28, 2022 | Beauty, Wellness & Health, Case studies
SHA WELLNESS CLINIC CASE STUDY CHALLENGE SHA is a state of the art luxury wellness clinic with a unique story that began with the personal journey of its founder Alfredo Bataller Parietti who was able to cure his chronic digestive condition of thirty years thanks to a...
by admin | Oct 28, 2022 | Beauty, Wellness & Health, Case studies
MAISON LUTÉTIA CASE STUDY To accompany Maison Lutétia with a global communication campaign aimed at increasing its renown and visibility CHALLENGE Maison Lutétia is an aesthetic medicine clinic nestled in a 19th century Parisian “hotel particulier” located in the 17th...
by admin | Feb 26, 2016 | Beauty, Wellness & Health, Case studies
ARAMIS DESIGNER & FRAGRANCES CASE STUDY CHALLENGE Aramis Designer & Fragrances, owned by Esteé Lauder, creates and markets branded fragrances and men’s skincare products. Its objective was to increase the visibility and awareness of its fragrance portfolio and...
by admin | Feb 26, 2016 | Beauty, Wellness & Health, Case studies
CLINIQUE CASE STUDY CHALLENGE Clinique, the first derma-cosmetic brand leader in the prestige cosmetics market, wanted to increase its brand visibility and market share in order to reach a greater number of consumers and to become the must-have brand in anti-aging...
by admin | Feb 26, 2016 | Beauty, Wellness & Health, Case studies
DIEGO DALLA PALMA CASE STUDY CHALLENGE This Italian beauty brand wanted to modernize its image and re-launch itself to new, younger consumers and trendsetters, without losing its existing client base. It was essential that the re-launched brand be perceived as...