by admin | Feb 26, 2016 | Beauty, Wellness & Health, Case studies
DIEGO DALLA PALMA PROFESSIONAL CASE STUDY CHALLENGE diego dalla palma professional was launched in 2012 as a collaboration with Italian cosmetic company RVB SKINLAB. The premise: beauty expertise meets dermo-cosmetic science to create innovative skincare and body...
by admin | Feb 26, 2016 | Beauty, Wellness & Health, Case studies
Dr. Brandt CASE STUDY CHALLENGE Dr. Brandt® is a pioneering American skincare brand, focusing on the field of cosmetic dermatology, founded by the world-renowned celebrity dermatologist Dr. Fredric Brandt. It is distributed through Sephora and was looking to boost its...
by admin | Feb 26, 2016 | Beauty, Wellness & Health, Case studies
DR.JART+ CASE STUDY CHALLENGE Dr.Jart+ is a pioneer and the first “Dermaster” brand in the expanding wave of Korean beauty otherwise known as “K-beauty”. Its scientific roots and dermatology-based, innovative product offering, paired with a highly creative image and...
by admin | Feb 26, 2016 | Beauty, Wellness & Health, Case studies
FENTY BEAUTY by RIHANNA CASE STUDY CHALLENGE As one of the most anticipated and successful launches in the past decade, Rihanna brought out her global makeup brand Fenty Beauty on September 8th 2017, in partnership with Kendo Brands. In Italy, the brand was launched...
by admin | Feb 26, 2016 | Beauty, Wellness & Health, Case studies
EISENBERG CASE STUDY CHALLENGE This French high-tech, luxury skincare brand wanted to significantly increase its brand awareness and visibility in Italy. Distributed exclusively through Sephora until 2018, the brand hired us in 2013 as a dedicated PR agency to enhance...
by admin | Feb 26, 2016 | Beauty, Wellness & Health, Case studies
JO MALONE CASE STUDY CHALLENGE This niche fragrance brand, now owned by Esteé Lauder, is distributed solely in its own flagship stores and department store shop-in-shops. It was launched in Italy without any advertising support. We were hired to sustain the company’s...